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Basics of Android Application Development

Basics of Android Application Development

Hello people, So, Today’s blog is all about Android application development, and I will provide you, all the possible information related to the android application starting from the beginning. What is an android application how you will easily amplify your business through the android application and what are their different types?

As Android devices become increasingly more common, the demand for new applications will increase. According to our Analysis, Android devices now account for 50% of the global smartphone market, making it the world’s most popular mobile platform.

To Develop feature-rich applications that deliver customer delight one must keen to know more and practice.

What is Android Application?

Android is a Linux based operating system, it is designed primarily for touch screens mobile devices such as smartphones and tablet computers. The android is a powerful operating system and it supports a large number of applications in a Smartphone. The hardware that supports android software is based on the ARM architecture platform. The android is an open-source operating system that means that it’s free and anyone can use it. Android has all types of apps this is the reason that android is very popular. Android Application Development is a boon for business in 2019

The Popular Types of Apps:

1. NATIVE APP

Such apps are developed for a single mobile operating system exclusively, therefore, they are “native” for a particular platform or device. The app built for systems like iOS, Android, Windows Phone, Symbian, Blackberry cannot be used on a platform other than their own. In other words, you won’t be able to use the Android app on the iPhone. The main advantage of native apps is high performance and ensuring good user experience as developers use native device UI.

2. HYBRID APP

They are built using multi-platform web technologies such as (HTML5, CSS, and JavaScript). Hybrid multi-performance apps are fast and relatively easy to develop- a clear advantage. The single code base for all platforms ensures low-cost maintenance and smooth updates. Widely used APIs, like gyroscope, accelerometer, geolocation are available. On the other hand, hybrid applications lack in performance, speed and overall optimization in comparison to native apps for instance.

3. WEB APP

These are software applications that behave in a fashion similar to native applications. Web apps use a browser to run and are usually written in HTML5 for developing html5 mobile app, JavaScript or CSS based apps. These apps redirect a user to URL and offer the “install” option by simply creating a bookmark to their page. Web applications require a minimum of device memory, as a rule. As all personal databases are saved on a server, the user can get access from any device whenever there is an internet connection.

There are Following Categories of Apps

  • Gaming Apps

By far the most popular category among types of apps, as more than 24% of all mobile applications, available in the App Store, fall in this section. The average personal time spending on gaming would be increasing.

Examples of game apps:

  1. PUBGM
  2. Clash of Clans (COC)
  3. Candy Crush Saga
  4. Temple Run and many more
  • Business Apps

They hold second place with a considerable 10% share. Modern-day Smartphone is capable of performing many complex tasks on the run.

Billing, buying, booking, sending emails, tracking working progress you name it. Business apps vary from B2B applications to office and personal apps to boost productivity and minimize expense.

Examples of Business apps:

  1. Adobe Acrobat Reader
  2. Indeed Job Search
  3. Facebook Pages Manager
  4. Mehndi app
  • Educational Apps

Kids can learn while playing educational game apps. Students may learn out of the class if a developer builds an e-learning app which adjusts an individual learning pace. Moreover, according to recent reviews, many educational apps are useful for teachers as well – organizing a teaching process better, educating themselves, etc.

Examples of Educational apps:

  1. TED
  2. BYJU’S
  3. Quizlet: Flashcard & Language App to Study & Learn
  • Lifestyle Apps

Probably, the widest category in ‘types of apps’ topic, as it covers plenty of common human activities and interests. From shopping, fitness and workout tracker to fashion, virtual fitting room and even weight loss.

Examples of Lifestyle Apps:

  1. Tinder
  2. Text Free: Free Texting
  3. The Daily horoscope
  • Entertainment Apps

We are talking about streamingchatting, searching events, watching videos online, posting photos to Instagram and so on. Applications for entertainment are often closely related to gaming due to the same goal – to agitate your mind.

Examples of Entertainment Apps:

  1. Netflix
  2. Sony live
  3. Amazon Prime Video
  4. NBC-Watch Now and Stream Full TV Episodes
  • Utility Apps

Utility software is used on a daily basis by literally every one of us, we don’t even realize it. Though unlike other types of apps, utility apps display the shortest user session times. People use these to just get things done and move on. 

Examples of Utility Apps:

  1. Bitmoji- Your Personal Emoji
  2. Flashlight
  3. QR Reader
  4. Speed Test and many more.

How you can Enhance Business with the help of Android Application Development

Every businessman wants better customer relationship, and Mobile applications support building relationship with customers through direct communication and that build trust which is essential to growing business. So, every business needs an android app to reach more customers. Mobile App is not only used for social media apps or games, but it can also be used for important operation such as shopping, knowing events and banking. Android app is able to handle any task and operation on your mobile or tablet devices. That’s the reason for which more and more businessmen are developing mobile apps to expand their business.

If you are looking for a professional  designer to develop your mobile application, Contact: [email protected] 

or  call us: +91 8448783662

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Digital Marketing Guide: From a Beginner to Digital Marketing Hero

Digital Marketing Guide: From a Beginner to Digital Marketing Hero

Engage your audiences towards your business with the help of digital marketing strategies, contact the Best Digital marketing services agency.  With how reachable the internet is today; would you believe me if I told you the number of people who go online every day is still increasing?

So today this blog is all about the change in marketing trends from simple marketing to digital marketing or e-marketing. Marketing is all about connecting with your audience in the right place and at the right time. So, today I will show you where most of the people are already devoting their time: on websites marketing.

Before discussing the strategies, we should know the basics of what digital marketing is?

Digital marketing surrounds all marketing efforts that use an electronic device or the internet. Businesses hold digital channels such as search engines, social media, email and other websites to connect with current and potential customers.

There are so many methods by which you become a Digital Marketing Hero

1. Search Engine Optimization

You need to focus on some methods to get the best in search engine optimization:

  • On-page SEO
  • Off-page SEO
  • Technical SEO

2. Content Marketing

This term shows the making and publicity of content assets for the purpose of creating brand awareness, traffic growth, lead generation, and customers. The channel that can play a part in your content marketing strategy includes

  • Blog Posts
  • eBooks and Whitepapers
  • Infographics

3. Social Media Marketing

This practice promotes your brand and content on social media channels for generating leads for your channel. Facebook, Twitter, LinkedIn, Instagram, snap chat, Pinterest and many more

4. PPC (Pay per Click)

PPC is a method of driving traffic to your websites by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Ads

5. Marketing Automation

Marketing Automation refers to the software that serves to automate your basic marketing operations.

  • Email newsletter
  • Social media post scheduling

 

6. Email Marketing

Companies use Emails marketing as a way of communicating with their audiences. Email is often used to promote content, discounts, and events.

  • Blog subscription newsletter
  • Follow-up emails to website visitors who downloaded something
  • Customer welcome email

 

7. Inbound Marketing

Inbound marketing refers to a marketing methodology wherein you attract, busy and delight customers at every stage of the buyer’s journey.

  • Blogging vs. pop-up ads.
  • Video Marketing vs. Commercial Advertising.
  • Email Contact list vs. Email Spam.

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Basic To Advance Guidelines In SEO Marketing

Basic To Advance Guidelines In SEO Marketing

In this blog, we’ll provide you an extensive overview of everything you need to know to become successful at SEO friendly website design guidelines

Search Engine Optimization or in short SEO optimization is the art and skill of driving targeted website traffic to your website from search engines. Basically, SEO is a fast-paced and dynamic field. That’s why it’s crucial for you to stay well-informed and learn continuously.

You need to keep track of the following SEO Guidelines for getting the best in search results.

1. Why SEO is Important?

SEO helps business owners to generate fast, powerful and user-friendly websites that rank higher in search engines, which in turn helps bring more qualified potential customers to their sites and finally increases conversion rates.

SEO also helps brand awareness for your small business, as search engine users are more likely to believe a site which is on the first page of search engine results pages (SERPs) than brands who are not. So, if you are a small business owner, then you should utilize small business SEO, and get new customers for your business and take it to the next level.

Making SEO friendly website means the search engines can crawl each page on the website efficiently, interpret the content effectively, and index it in their database.

2. How Does Search Engine work?

Search Engine Work by crawling hundreds of billions of pages using their own web crawlers. These web crawlers are simply known as search engine bots and spiders. These bots typically start with a list of website URLs determined from previous crawls, and when they detect new links on these pages, they add these to the list of sites to index. Then, search engines use their algorithms to provide you with a ranked list from the index of what pages you should be most interested in based on the search terms you used. Example of search engines is Google, yahoo, bling, etc.

3. On-Page SEO Basics

If you don’t get the basics of on-page SEO right, you have very less chance of obtaining top mark for competitive key phrases, even if you got an outstanding outreach and PR campaign and amazing link profile! It’s a common mistake to ignore the basics of SEO. The on-page SEO is the foundation for your campaign. Get it right and you will succeed on the search engines, get it wrong and you will never get on top, whatever else you do.

4. Intro to Technical SEO

Search Engines give preferential treatment in search results to websites that display certain technical characteristics – for example, a secure connection, a responsive design or a fast loading time – and technical SEO is the work you need to do to ensure your website does so.

For ensuring your technical SEO you have to follow some SEO guidelines such as the use of SSL, ensure your website is Mobile friendly, speed your site up, Register your site with Google Search Console and Bing Webmaster tools and many more.

Technical SEO Resources

  • Google SEO starter guide
  • Simple ways to increase the visibility of your website
  • Ecommerce SEO guidelines

4. Emerging SEO Trends

The continuing development of search engines and their algorithms is influenced the way everyone does SEO. Now people use contrasting trends for SEO.

Here are the following Emerging trends in SEO analysis

  • Content, Context and Concept
  • Knowledge Graphs and Featured Snippets
  • Structured Data Markup
  • Voice and Image Search

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